Why Do We Do It?

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Spark Club (Exposure) formerly (Leadership Academy) is an interactive program designed to recruit and introduce youth to the entertainment industry early, giving them exposure to a wide range of careers across music, film, production, communications, sports, and more.

The goal is simple — to help students discover their passion and purpose (their spark) and begin connecting it to meaningful, purpose-driven career pathways.

Through engaging activities, guided workshops, and reflective exercises, students develop core skills in self-awareness, self-care, and career exploration, while learning how to clearly identify, understand, and express their spark.

Program Focus Areas

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  • Entertainment Industry Exposure – Exploration of various career pathways across the entertainment ecosystem
  • Recruitment & Early Exposure – Connecting youth to opportunities and career inspiration early in their journey
  • Personality Assessment – Students discover their natural strengths, interests, and tendencies
  • Identifying Your Spark – Activities that guide students to uncover their passion and purpose
  • Understanding & Expressing Your Spark – Helping youth articulate their spark and align it with real-world opportunities
  • Self-Awareness & Self-Care – Grounding practices that build confidence, intentionality, and wellbeing